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E U R O 1 BELGRADE TORONTO LONDON
Motion Picture & Literary Agency
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Mary Thompson
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Through local elections and civic group volunteer work, Thompson experienced the "verbal trench warfare" of the academic and political battlefields. She is convinced of a wide-spread need for individual "word-survival self-defense" education that teaches "word functions." Believing that word-specific skills were of paramount importance, she taught at The New Lincoln School in New York City, and then at Dallas' Southern Methodist University, where her efforts were recognized with numerous awards. Word-survival skills, she found, not only helped students with their courses, but also proved invaluable to their personal lives, helping them negotiate, re-define terms, rid themselves of harmful labels, and cope with verbal abuse or misleading "razzle dazzle." Thompson holds that the absence of semantic know-how is an appalling failure of education. She cites as an example the lack of any reference to semantics as the important element in her own undergrad work when she was selected to read for honors in her major of psychology. Mary Thompson has long focused on the very skills that everyone needs--whether signing contracts, entering marriage, rearing families or coping with coworkers. With the publication of B.S. Detecting, the benefit of how words affect choices, concerns, and relationships is knowledge that is now readily available.
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www.TheLighthousePress.com Genre
Synopsis Stripping away the nuances in which the messages of our language are wrapped, B.S. Detecting examines the impact of words constituting the medium of communication. This is a study addressing more than just the dictionary definitions of words, but rather the effect of their allusions and flavoring. Using scholarly studies, Mary Thompson demonstrates the techniques employed by master word spinners in advertising, politics and public relations. The result is a "nuts and bolts" guide to understanding how words lead or mislead, comfort or intimidate, connect or alienate, heal or hurt and convey meaning that we often experience without even realizing.
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